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Haier U-home: Let's see how a major traditional brand makes breakthrough in the elderly care market

Press Release Mar. 22, 2017

Both local and foreign enterprises keep a keen eye on China, which is known as the elderly care market of the greatest potential in the world. At present, a large number of traditional brands and enterprises are marching towards the Chinese elderly care market from the areas where they have deeply accumulated advantages, and Haier U-home stands out among them. As a wholly-owned subsidiary of Haier Group, Haier U-home has been ranking No.1 among the smart home brands in China for 6 consecutive years, and it has a solid market foundation in the smart home sector. Facing the huge market potential in the elderly care  area  , Haier U-home has already moved earlier to seize market opportunities.

In October 2014, U-home showed up in the 1st China International Silver Industry Exhibition (SIC), together with a series of smart solutions for elderly care communities, and their concurrent forum attracted a large number of potential clients and trade buyers, including Fosun Property. They showed the industry a real blueprint of smart home for the elderly in the future. It has been making aggressive "breakthrough" with great momentum to head forward into the elderly care industry.

Haier U-home has instantly attracted attention and earned recognition in the elderly care industry through its display and solution sharing at the SIC. On 12th December, Haier U-home and Fosun Property officially entered into a strategic partnership agreement for jointly setting up the "Smart Honeycomb Lab".  This agreement had laid a good foundation for building the future grand "honeycomb city", where resources-sharing can be achieved in health care, health maintenance, elderly care, finance and insurance.

Thanks to its advantageous professional platform, SIC promotes effective connection of multiple resources on the elderly care industry chain and helps more domestic and foreign enterprises to open up the Chinese elderly care market and create unlimited business opportunities for the future. The 2nd SIC will be held at Poly World Trade Center Expo Guangzhou from 6th to 8th November 2015. Let's expect more wonderful moments in the coming session.
 

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